Organic Traffic Drop Analysis
Get to the Root of the Problem
Seeing a sharp drop in search traffic? You're not alone and you're not powerless.
Whether it's an algorithm update, technical error, unintentional noindexing, or a competitor leapfrogging you, we get to the why behind your traffic loss and help you bounce back stronger.
We’ve worked with:
- Global ecommerce brands hit by core updates
- B2B sites that lost traffic after redesigns
- Publishers struggling with duplicate content or authority loss
We don’t deal in guesswork. We diagnose with data and back every recommendation with clear evidence.
What’s Included
in Our Traffic Drop Analysis
Keyword & Page Loss Mapping
We identify:
- Which pages lost traffic (and when)
- Which keywords dropped (and by how much)
- The exact cause: algorithmic hit, cannibalisation, intent mismatch, or something else
Competitor Comparison
Sometimes, it's not that you dropped. It's that your competitors got better. We’ll:
- Benchmark your performance against theirs
- See what they're doing differently (content, links, UX)
- Identify reclaim opportunities and gaps
Technical SEO Check
We’ll run a technical deep-dive to catch issues like:
- Accidental noindex or canonical errors
- Redirect loops or broken links
- Core Web Vitals problems
- Server or crawlability issues
Content & Intent Analysis
Google’s understanding of search intent evolves your page might no longer be the right fit. We assess:
- Content quality, freshness, and depth
- E-E-A-T signals (Expertise, Experience, Authoritativeness, Trust)
- SERP intent alignment (blog vs. product vs. comparison pages)
Backlink Profile Audit
We’ll review your backlink health:
- Sudden loss of key links?
- Increase in toxic or spammy links?
- Over-optimised anchor text?
If needed, we’ll prepare a disavow file and link remediation strategy.
Clear, Actionable Reporting
No vague summaries. You’ll receive:
- A full diagnostic deck with traffic timelines
- Prioritised list of fixes and why they matter
- Suggested recovery roadmap and forecast (where possible)
Why
Snippet Digital?
We’ve supported international SEO campaigns for:
- We've recovered traffic for brands hit by Google Core Updates, spam penalties, and technical disasters
- We combine manual analysis with custom-built tools to scale diagnostics fast
- We’re platform-agnostic. We work across Shopify, WordPress, HubSpot, headless CMSs, and more
- We don’t just tell you what went wrong. We help you fix it
This isn’t just a checkbox audit. It’s forensic SEO.
~TESTIMONIALS
Hear what our clients say
Chief Executive Officer, Cloud Security Partners
Mike McCabe
We weren’t sure if SEO was even the right channel for us. Cybersecurity is a complex space, and trying to work out what potential clients are actually searching for and how we should show up for it - felt overwhelming.
Snippet Digital’s OCF analysis gave us real clarity. It helped us understand where the opportunities were, why we weren’t currently ranking, and which pages or services we were missing. It even looked at whether we had the authority to compete and what kind of content or technical fixes would actually make a difference.
We came away with a clear roadmap that made SEO feel less like a black box and more like something we could invest in with confidence. It’s helped us focus our efforts, cut out guesswork, and move forward with a strategy that actually fits our business.
