Case Studies

Why We Sometimes Tell Clients NOT to Focus on SEO: The Story of LiveWell & Fully

LiveWell & Fully is a purpose-driven organisation offering support for women — particularly older women dealing with emotionally complex and challenging circumstances. Their services include online meetups and empowerment sessions to help mothers heal and care for themselves while navigating issues like addiction or mental illness in their adult children.

April 2025

How We Took a 30-Year-Old Brand From 1,000 to 13,000 Monthly Visitors With a Full-Site SEO Transformation

Universal Containers has been a trusted name in the shipping container industry since 1990. With over 30 years of experience, the company had a solid reputation and strong offline presence, but its online visibility hadn’t kept pace. Their website felt outdated, lacked key landing pages, and struggled to generate meaningful traffic.

April 2025

How We Helped an AI Call Answering Startup Increase Visibility by 300% in Just 5 Months

Hey Rosie is a smart, AI-powered call answering service built specifically for small and independent business owners. From electricians and gyms to pet groomers and beauty clinics, it helps busy entrepreneurs stay responsive 24/7 — without needing to hire staff or route callers to voicemail.

April 2025

How We Helped a New Skincare Brand Find Thousands of Hidden Keywords Using Reddit

As a newcomer to an incredibly competitive market, Symphonic MD faced an uphill battle. The skincare niche is saturated with big brands and even bigger budgets. Competing in organic search — especially with no domain authority — felt like David vs. Goliath.

April 2025

How We Helped a Cybersecurity Firm Unlock a Clear Path to SEO Growth With an OCF Strategy

Cloud Security Partners is a specialist cybersecurity consultancy helping businesses secure their cloud infrastructure. From code reviews and penetration testing to threat modelling and cloud security assessments, their work ensures backend systems stay locked down — and out of hackers’ reach.

April 2025

How We Increased Traffic 110% By Using Keyword Clusters to Reduce Cannibalization

Zerodown, a leading US real estate company, was determined to continue its growth in a fiercely competitive market. The site, consisting of several million pages, required enhanced crawlability and improved indexation for key folders that were not attracting organic traffic. Seeking our expertise, Zerodown entrusted us to optimize its website and unlock its full potential.

May 2023

How We Used Topical Clusters To Boost A Startup’s Visibility in a Competitive Niche (Within 12 Months)

NextEvo Naturals, an e-commerce site specializing in innovative CBD supplements, sought our expertise to penetrate the saturated CBD market. Intrigued by our proprietary keyword clustering and analysis tools, they enlisted our help in developing a content strategy to target top of the funnel customers.

May 2023